All good projects begin with pen and paper. We start by learning about our clients' business, establishing the challenges and start formulating the message.
Then we mix key elements of marketing and screen design to craft an email campaign that works. We look at the user and business needs, and formulate a content hierarchy — and only then do we start work on the visual design.
Once the message and design layout are finalised, we build the campaign with HTML that works for email, thoroughly testing in live devices and browsers.
Then once the campaign's out there, we take a look at how the audience reacts and take learnings for next time around.
Some clients come to us for full creative service, others work with us for specific parts of the process. Here's a full list of our services:
Reviews and creative direction for your internal design teams.
An overview of your competitors and their creative strengths and weaknesses.
Translating brand or web guidelines for the email channel.
Use a self service email tool? we can design a master template for ongoing use.
Design and creative messaging for the email channel.
Bulletproof HTML builds that work across the board.
Responsive and mobile friendly HTML code, optimised for the small screen.
Producing multiple version & language iterations of your campaigns.
Landing pages, sign up forms & preference centres.
Digital ads that help support your email campaigns.
Learn how to design for the channel.
Hands on HTML coding workshops.