Ah, February. The month of love. Whether you’ve been celebrating romance, friendship, or just your impeccable taste in email marketing, we have some top-tier campaigns to inspire you. This month’s round-up is full of brands bringing charm, wit, and creativity to their Valentine’s Day emails. From cheeky copy to playful design, here are the ones that stood out in our inboxes.

1. ActionRocket

SL: Wear your ❤️on your email

Chosen for: Interactivity

A shameless – no – a proud plug to start with. February 14th’s edition of our Email Weekly newsletter was even more boundary-pushing than usual – with an amazing paint-by-numbers interactive feature, straight from the minds of our talented Lead Designer, Jen, and CRM Developer, Karolina! “Simply choose your colour, find its perfect match, and bring love to life…”

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2. Live Tinted

SL: Your perfect match is one click away…

Chosen for: Creative concept

Live Tinted took a clever approach to Valentine’s with a dating app-inspired format. Browsing their Softgloss Juicy shades feels fun and interactive, playing into the idea of finding your perfect match. The floating fruit and lip gloss imagery keep the visuals fresh and light, while the copy makes it clear which shades suit which occasions. A great example of riding on a famous concept to create a strong campaign for email.

3. Pho Restaurants

SL: Let's get hot & steamy...

Chosen for: Cheeky tone of voice

Pho Restaurants turned up the heat with this playful Valentine’s email packed with pun-heavy copy and bold, high-impact visuals. From that subject line to "Sending Noods…" the messaging is cheeky, fun, and completely on-brand. The red-hot background and simple but effective illustrations add to the saucy (pun intended) appeal. A great example of using TOV to make a promo feel fresh and engaging.

4. Pip & Nut

SL: Love is in the jar

Chosen for: Copy

Pip & Nut made Valentine’s Day sweet with this charming, conversational email. The copy leans into the brand’s personality, listing iconic couplings like "Peanut Butter & Jam" before seamlessly tying them back to its chocolate peanut butter cups. A simple but effective way to marry product with occasion, while the hand-drawn illustration adds warmth. It’s proof that good storytelling (and a little nostalgia) goes a long way.

5.OFFICE

SL: Something from your Sole Mate 🎵✨💖

Chosen for: Animation

OFFICE stepped up with a Valentine’s email that’s all about fun and movement. The email cleverly pairs shoes with famous lyrics from love songs, visually represented as spinning vinyl records. The animation brings the concept to life, making the email feel interactive and dynamic. It’s a great example of how a simple design choice – like motion – can elevate a campaign and make it more engaging.

5.Goodles

SL: Roses are red, cheese is creamy…

Chosen for: Themed desgin

Goodles fully embraced the Valentine’s theme with a fun, vibrant email that doubles as a shareable digital Valentine. Each section features playful, pun-filled love notes (“You had me at shello”), paired with their colourful packaging and a strong CTA. The pastel backgrounds and bold typography make it feel just the right amount of kitschy, while the 20% off offer adds an extra reason to fall in love.

Feeling inspired?

At ActionRocket, we specialise in creating campaigns that combine clever strategy, striking design, and engaging copy to captivate your audience. Get in touch and let’s explore how we can make your emails stand out in crowded inboxes.